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Drag Racer

Est. 2007

Published Bi-Monthly

Distribution: 130,000



Editor: Pete Ward

Downloads

Media Kit (pdf)
2012 Production Schedule

About Drag Racer

Covering the fastest accelerating vehicles on the planet, DRAG RACER magazine offers its readers a unique perspective, with a combination of interesting technical subjects, driver profiles, factory tours, and the hottest car features. Regular columns by respected industry leaders impart the latest knowledge on running a nitro car, carburetor tuning tricks, using nitrous oxide injection, and towing. The main objective is dedicated to providing a comprehensive package each time out that covers Sportsman, Pro and Nostalgia action.

DRAG RACER benefits from having the most passionate editor and a talented art director who work hand in hand on each issue. Their combined experience is channeled towards the development of an attractive graphic presentation, regardless of whether they’re designing the cover or an in-depth tech story. The goal is to make DRAG RACER explode with exciting visual displays that support its entire spectrum of action and static photography.

Readers are primarily male and run the gamut from blue to white collar, in age groups from high school to their 60’s. And while the senior reader base embraces the nostalgia coverage, they also enjoy reading about the contemporary subjects offered. DRAG RACER provides a favorable response rate for its advertisers – many of which report an impressive, four-to-one call volume over its competition. The veteran and new readership segments celebrate the broad mixture of editorial content that interests fans in the stands and racers alike. Now in its second decade of publication, DRAG RACER is the number-one newsstand periodical covering America’s original extreme sport.

2012 Drag Racer Media Kit Pages

2012 Production Schedule

  May July Sept Nov Jan Mar
Ad Close 1/25/12 3/21/12 5/23/12 7/25/12 9/19/12 11/21/12
Materials Due 2/2/12 3/29/12 5/31/12 8/2/12 9/27/12 11/28/12
On Sale 3/20/12 5/15/12 7/17/12 9/18/12 11/13/12 1/15/13


2012 Rate Card

  1x 3x 6x
Full Page $2250 $2025 $1800
2/3 Page $1688 $1519 $1350
1/2 Page $1350 $1215 $1080
1/3 Page $1125 $1013 $900
1/4 Page $900 $810 $720
1/6 Page $563 $506 $450
1/12 Page $338 $304 $270
       
Cover 2 $2700 $2430 $2160
Cover 3 $2475 $2228 $1980
Cover 4 $2925 $2633 $2340

Downloads

Media Kit (pdf)
2012 Production Schedule

Last Updated on Thursday, 01 December 2011 13:24
 

Contact Us

Beckett Media

22840 Savi Ranch Parkway, Suite 200
Yorba Linda, CA 92887
Phone: (714) 939-9991
Fax: (714) 939-9909
Fax 2: (714) 456-0146