Covering the fastest accelerating vehicles on the planet, DRAG RACER magazine offers its readers a unique perspective, with a combination of interesting technical subjects, driver profiles, factory tours, and the hottest car features. Regular columns by respected industry leaders impart the latest knowledge on running a nitro car, carburetor tuning tricks, using nitrous oxide injection, and towing. The main objective is dedicated to providing a comprehensive package each time out that covers Sportsman, Pro and Nostalgia action.
DRAG RACER benefits from having the most passionate editor and a talented art director who work hand in hand on each issue. Their combined experience is channeled towards the development of an attractive graphic presentation, regardless of whether they’re designing the cover or an in-depth tech story. The goal is to make DRAG RACER explode with exciting visual displays that support its entire spectrum of action and static photography.
Readers are primarily male and run the gamut from blue to white collar, in age groups from high school to their 60’s. And while the senior reader base embraces the nostalgia coverage, they also enjoy reading about the contemporary subjects offered. DRAG RACER provides a favorable response rate for its advertisers – many of which report an impressive, four-to-one call volume over its competition. The veteran and new readership segments celebrate the broad mixture of editorial content that interests fans in the stands and racers alike. Now in its second decade of publication, DRAG RACER is the number-one newsstand periodical covering America’s original extreme sport.